If your site gets thousands of visits each month—but only a fraction turn into applications, tours, event signups, or gifts—you’re losing 95% or more of your potential opportunities.
That’s prospective future students, lifelong learners, and alumni slipping away—unengaged, unreached, and already committing elsewhere.
Let’s change that.


Identify & Engage
Context identifies each visitor, tracks where they came from, understands intent—undergraduate, graduate, online programs, international, alumni, donor —and follows their journey on your site. Then it engages them by prompting action before they silently move on.

Qualify & Convert
Context transforms anonymous website visitors into genuine conversations. Serving as a smart digital assistant, it engages each visitor with personalized messages, timely responses, and tailored suggestions that encourage action and drive measurable results.

Trust & Loyalty
This isn’t just about improving applications—it’s about delivering a truly welcoming, accessible experience that authentically reflects your institution’s strengths, builds trust, inspires giving, and keeps your community engaged for life.

Silent Losses
Forms feel transactional. Chatbots feel superficial. Both fail to build the trust students and alumni need to take the next step, resulting in lost opportunities, missed student applications, and the absence of authentic university-community relationships.

Broken Connection
Chatbots don’t adapt to the needs of your audience— whether it’s a student researching programs, a working adult comparing online degrees, an alum looking for ways to give, or a past student registering for a reunion. Everyone gets the same script with no personalization.

Missed Revenue
Chatbots don’t adjust in real time, leaving conversations flat. They miss chances to create meaningful interactions and consistently fall short of turning more visitors into qualified leads, scheduled tours, started applications, confirmed enrollments, and inspired donors.
Context is your intelligent website assistant—built to guide every visitor toward the right next step, whether they’re a first-time applicant, a lifelong learner, or an alum looking to reconnect.

Identifies Visitor Source
Analyzes and customizes engagement based on how prospects arrived at your website (Google search, virtual fair, social ad, alumni email, fundraising campaign, referral site).

Tracks On-site Behavior
Observes and tracks which pages visitors explore— academic programs, admissions, tuition, campus life, giving events—revealing valuable insights into their interests.

Engages in Real-time
Initiates personalized, timely conversations that guide visitors toward requesting a tour, signing up for an info session, starting an application, or making a gift.

Delivers Qualified Leads
Filters out casual browsers and sends your team only serious prospects—ready for timely follow-up and conversion.

Re-engages after Exit
Reclaims lost opportunities by re-engaging website visitors through timely, personalized text follow-ups that convert interest into action.

Real-time Analytics
Tracks every visitor, journey, message, and outcome—revealing what they value most and which conversations drive interest and engagement.
Don’t let students and donors leave your site confused or uncertain. With Context’s intelligent assistant, you’ll convert more web visits into applications, gifts, and lifelong community—starting today.